Latest Industry News

News: Marketing Magazine names REL Field Marketing Agency of the Year

In a closely fought battle, REL Field Marketing emerged as the winner of Marketing's Field Marketing Agency of the Year. The agency has been generating impressive growth figures after attrac...

News: Marketing Magazine names Sense Experiential Agency of the Year

Independent agency Sense won over this year's judges to take the crown of Marketing's Experiential Agency of the Year 2012. This year's winner had a stellar 12 months. It has produced impres...

News: Field Marketing and Brand Experience Award Winners 2012

The 2012 Field Marketing & Brand Experience awards were presented by George Lamb at a ceremony held at the Marriott Mayfair last night (Wednesday 21st of October) which saw agency of the year...

News: Ambient create pop-up sampling bar for new Microsoft launch

Today, Tuesday, 2nd October 2012, Ambient Experiential (part of the Ambient World Wide group) will hand out 9,000 premium fruit juice samples as part of an experiential campaign for Microsoft to...

News: iD Staffing Runs Nationwide Event Manager Recruitment Campaign

Promotional staffing agency iD Staffing is currently undergoing a nationwide recruitment drive for experienced Event Managers. Auditions for these new role are being held in late October and Earl...

News: tomaszdyl PR re-launches as GottaBe!

tomaszdyl PR Ltd has announced that it will now be trading under the new name of GottaBe! in order to reflect the diversification of the business in recent years. Tomasz Dyl, managing direct...

News: Beyond the Box wins Sennheiser contract for 2nd year

Field Marketing agency Beyond The Box has been commissioned by Sennheiser UK as a retail training partner for the second year running. "The Beyond The Box team proved to be very successful l...

News: iD Experiential wins launch campaign for Wonderstruck perfume

Experiential agency iD Experiential is rolling out an in-store push to promote the UK launch of singer Taylor Swift’s new perfume Wonderlust for luxury beauty brand Elizabeth Arden. Th...

News: iMP helps Boost Drinks target students with samples

Boost Drinks is rolling out a national sampling tour targeting students through Leeds agency iMP. The month-long experiential tour will visit nine major universities and city train stations...

News: i2i Marketing bring giant vending machine to life for MAOAM

As part of their 2012 nationwide sampling and experiential campaign, MAOAM, the popular soft and fruity chew brand, has launched the MAOAM Mega Vend, a giant vending machine that has been brought...